Women, Inclusivity, and the Business of Sports with Leah Boyd

In the past few decades, we have seen a steady increase of women entering male-dominated fields, yet they are still finding that the good ole boys’ club persists. Studies show that women working in the business of sports trail all other industries on every dimension of inclusion. Women are expected to prove their competency again, and again, and again, while working tirelessly to “fit in.”

In this episode of the Advancing Women Podcast, I am chatting with Leah Boyd; a leader for a global brand focused on sports, and culture that works with many of the biggest professional sports leagues about how to transcend barriers and thrive AUTHENTICALLY.

In the business of sports (and many other businesses) talking sports and being “in the know” regarding the best players, big player moves, and all the stats can add up to some very valuable professional currency. If you have ever felt like the only way to bond with your male peers is to talk sports, and you would rather not, then this is the episode for you! In this episode, we talk about not falling into the trap of gender stereotypes, overcoming Imposter Syndrome, and bridging and bonding tips to help create connections and bond authentically, even in the most male-dominated environments.

It is possible to rewrite the playbook and create inclusive spaces for women to advance and thrive.

Reference:

McKinsey (2023) The Business of Sports and the Quest for Inclusion for Women https://www.mckinsey.com/industries/technology-media-and-telecommunications/our-insights/the-business-of-sports-and-the-quest-for-inclusion-for-women

The Science Behind Why Men Like Sports More https://time.com/4322947/men-women-sports-evolution/

Sports and Men’s Emotions https://www.rc.org/publication/present_time/pt174/pt174_044_ks

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